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Our brand is more than a logo – it’s how San José State University shows up in the world.

Every interaction people have with 91´«Ã½³§, what they see, hear, read, and experience, shapes their perception of our university. That’s why it’s essential that we communicate consistently and clearly across all channels.

The 91´«Ã½³§ Brand Style Guide provides university-wide standards for visual identity, voice, and messaging. These guidelines help ensure that all 91´«Ã½³§ marketing and communications reflect a unified, authentic, and compelling representation of Silicon Valley’s only public university.

Whether you’re creating a webpage, email, social post, presentation, or campaign asset, these standards are the foundation for all 91´«Ã½³§ communications.